Randall Rothenberg, CEO of Interactive Advertising Bureau and Big Moo author, announced the launch of his "clog" (column + blog = clog!) today. The site is called "I, A Bee: Buzz and Pollination From the Interactive Advertising Bureau." In his e-mail announcement, Rothenberg announced his plan "to keep it infused with profiles, prognostications, proclamations, and provocations about interactive marketing and media."
The debut clog offers a profile of The Martin Agency’s Mike Hughes and his work in building the interactive program at VCU Adcenter.
Visit the new clog at www.randallrothenberg.com
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